Location : Shenzhen, Guangdong Province, China
Principal use : Beauty Store
Build area : 60m2
Client : XianDi Group 深圳市仙迪化妆品股份有限公司
Completed : May, 2021
Urban Farm Apothecary
This space is designed as a journey that embodies GOOBEN’s fruit-oil skincare philosophy. Raw brick and warm timber evoke the authenticity of origin—an atmosphere reminiscent of harvest, storage, and honest materials—while the library-like shelving presents products with the clarity and order of an apothecary archive. At the center, a workshop table invites hands-on exploration, turning formulation and daily routines into an experience you can see, touch, and understand.
Overhead greenery and natural light extend the brand’s idea of “nature” beyond decoration—shaping the air, rhythm, and tone of the entire room. Here, GOOBEN is not simply displayed; it is presented as a coherent system where provenance and credibility move together, from story to product to practice.
Where natural authenticity meets formulated trust. A retail workshop that makes GOOBEN’s philosophy instantly tangible.
